The great thing about lighting is that you can use it to highlight your intended subject drawing the eye away from distractions and showing the subject in the most flattering way possible. If I didn't tell you would you have known that this magnolia blossom was cut from the tree and clamped to a chair in my living room? What you don't see in the background is a cabinet, an oriental rug, four dogs, my dining room table and an assortment of other household items. Thanks to my strobes at this exposure they are completely hidden in the shadows. Lighting is one of those technical parts of photography that you learn through trial and error; when it goes well it is magical and when it goes awry nothing can be salvaged.
Canon 1D Mark IV, Canon 100/f2.8L IS
100mm, f16, 1/160 sec @ 200 ISO